Thoughts from our experts
We aim to lift, empower and inspire others. Here you can find expert advice from the Primal team to guide your strength journey. Our Thoughts from Our Experts provides everything from training advice from our athletes, insights from our product teams to stories from our community to inspire you.
![Winter Ascent '25 — Chris de Souza](http://www.primalstrength.com/cdn/shop/articles/Collage_Image_3_a1923e10-f99e-4cad-b174-f5522e5079be.jpg?v=1738932369&width=1500)
Winter Ascent '25 — Chris de Souza
Your training space should work as hard as you do. The Primal Home Gym isn’t about where you train—it’s about how.
Winter Ascent '25 — Chris de Souza
Your training space should work as hard as you do. The Primal Home Gym isn’t about where you train—it’s about how.
![The Winter Ascent- Redefine What's Possible](http://www.primalstrength.com/cdn/shop/articles/Blog_Post_Megamenu_Image_bcd4426b-6e43-434e-a0c1-9a6533c41117.jpg?v=1738932149&width=1500)
The Winter Ascent- Redefine What's Possible
Training doesn’t stop for the season, and neither do you. The Winter Ascent isn’t just about enduring the cold—it’s about conquering it.
The Winter Ascent- Redefine What's Possible
Training doesn’t stop for the season, and neither do you. The Winter Ascent isn’t just about enduring the cold—it’s about conquering it.
![Getting back to the gym post Christmas](http://www.primalstrength.com/cdn/shop/articles/ref_only_Primal_SWG3_0705.jpg?v=1735908203&width=1500)
Getting back to the gym post Christmas
The festive season is over, and with it comes the indulgence, late nights, and (let’s be honest) the skipped workouts. If you’re an experienced gym-goer, you’ll know that getting back into your routine after Christmas can feel a bit daunting.
Getting back to the gym post Christmas
The festive season is over, and with it comes the indulgence, late nights, and (let’s be honest) the skipped workouts. If you’re an experienced gym-goer, you’ll know that getting back into your routine after Christmas can feel a bit daunting.
![Space-Saving Solutions for Your Home Gym: Optimise Your Strength Training with PRIMAL®](http://www.primalstrength.com/cdn/shop/articles/Web_Blog_Image_3.jpg?v=1731510023&width=1500)
Space-Saving Solutions for Your Home Gym: Optimise Your Strength Training with PRIMAL®
Designing a home gym doesn’t mean compromising on functionality or quality, even in limited spaces. At PRIMAL®, we understand that creating a powerful training environment involves smart design and innovative equipment to make every inch count.
Space-Saving Solutions for Your Home Gym: Optimise Your Strength Training with PRIMAL®
Designing a home gym doesn’t mean compromising on functionality or quality, even in limited spaces. At PRIMAL®, we understand that creating a powerful training environment involves smart design and innovative equipment to make every inch count.
![National Fitness Day at PRIMAL HQ](http://www.primalstrength.com/cdn/shop/articles/Sculpt_Ashington_Shoot_Feb_98.jpg?v=1726731609&width=1500)
National Fitness Day at PRIMAL HQ
At PRIMAL, we believe fitness is more than just a lifestyle—it's a way of living. Our commitment to helping individuals reach their full potential is reflected in everything we do, from designing world-class strength equipment to fostering a culture that thrives on health, movement, and wellbeing.
National Fitness Day at PRIMAL HQ
At PRIMAL, we believe fitness is more than just a lifestyle—it's a way of living. Our commitment to helping individuals reach their full potential is reflected in everything we do, from designing world-class strength equipment to fostering a culture that thrives on health, movement, and wellbeing.
![Preparing Your Gym Floor for the Back-to-School Rush: A Guide for Gym Owners](http://www.primalstrength.com/cdn/shop/articles/Apex5_1.jpg?v=1725024007&width=1500)
Preparing Your Gym Floor for the Back-to-School Rush: A Guide for Gym Owners
It’s time. The kids are back, which means the parents are back.
Preparing Your Gym Floor for the Back-to-School Rush: A Guide for Gym Owners
It’s time. The kids are back, which means the parents are back.
![Getting Back into Your Fitness Routine After the School Holidays: Tips for Parents](http://www.primalstrength.com/cdn/shop/articles/Tom_in_Sunshine.jpg?v=1724920925&width=1500)
Getting Back into Your Fitness Routine After the School Holidays: Tips for Parents
Whether you’re looking to regain your strength, boost your endurance, or just carve out some much-needed time for yourself, here are some tips to help you get back on track.
Getting Back into Your Fitness Routine After the School Holidays: Tips for Parents
Whether you’re looking to regain your strength, boost your endurance, or just carve out some much-needed time for yourself, here are some tips to help you get back on track.
![PRIMAL Warehouse Move: A Giant Leap Towards Better Customer Experience and Sustainable Fitness](http://www.primalstrength.com/cdn/shop/articles/7A8A7987_no_blur_fd537b70-1915-4095-bbe4-eaea01fe0e19.jpg?v=1724921553&width=1500)
PRIMAL Warehouse Move: A Giant Leap Towards Better Customer Experience and Sustainable Fitness
At PRIMAL, we’re all about pushing boundaries—whether it's in high-performance fitness equipment or enhancing customer experiences. Today, we're thrilled to announce a monumental step forward: PRIMAL has doubled its warehouse capacity by moving to a state-of-the-art facility in Paisley, Scotland.
PRIMAL Warehouse Move: A Giant Leap Towards Better Customer Experience and Sustainable Fitness
At PRIMAL, we’re all about pushing boundaries—whether it's in high-performance fitness equipment or enhancing customer experiences. Today, we're thrilled to announce a monumental step forward: PRIMAL has doubled its warehouse capacity by moving to a state-of-the-art facility in Paisley, Scotland.