BACKGROUND
In 2023, Warehouse Gym joined the roster of elite training spaces powered by PRIMAL, beginning with a kit out of their Dubai facility.
THE BRIEF
As one of the UAE’s leading fitness destinations, Warehouse Gym needed equipment that could meet the demands of high-performance training while aligning with their bold, industrial aesthetic.
THE SOLUTION
With thousands of members pushing their limits daily, PRIMAL was the clear choice—offering the strength, versatility, and resilience needed to fuel this dynamic
fitness community.
We’ve since equipped multiple locations with Performance Series plate-loaded machines, urethane dumbbells, Olympic weight plates, and sled tracks— delivering the durability and precision that define our
brand.
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Angled Hack Squat
RRP £3,839.99Regular price £3,199.99Sale price £3,199.99 Regular priceUnit price per -
125kg Pin-Select - Lat Pulldown
RRP £4,199.99Regular price £3,699.99Sale price £3,699.99 Regular priceUnit price per -
Club 4-Station Multi-Stack Gym
RRP £8,399.99Regular price £6,999.99Sale price £6,999.99 Regular priceUnit price per -
125kg Pin-Select - Leg Extension
RRP £4,199.99Regular price £3,699.99Sale price £3,699.99 Regular priceUnit price per -
Club Olympic Incline Bench
RRP £1,438.99Regular price £1,299.99Sale price £1,299.99 Regular priceUnit price per -
Club 8-Station Multi-Stack Gym
RRP £16,799.99Regular price £12,999.99Sale price £12,999.99 Regular priceUnit price per -
Club 5-Station Multi-Stack Gym
RRP £11,999.99Regular price £8,999.99Sale price £8,999.99 Regular priceUnit price per -
125kg Pin-Select - Height Adjustable Cable Row
RRP £4,199.99Regular price £3,699.99Sale price £3,699.99 Regular priceUnit price per
Case Studies
